It’s essential to define ideal customer profile/personas at the very beginning of startup journey. 👨🧑
How does it help?
– You spend most of your effort on target customers
– Clarity in problem statements and solution alignment
– Product gets tested early, development efforts are focused
What needs to be looked at:
– Demographics
– Psychographics
– Problem Statement
– Solution Needed
When you have these defined well enough, create a plan to communicate to your customers.
#startups
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